The Data Clip

Data Clip's main goal is to deliver to its customers information with intelligence, provided with quality and agility.

We are a company specialized in media monitoring, electronic clipping of radio and TV, reports of media analysis, advertising and merchandising checkings, that gives an important competitive differential for companies interested in monitoring the dynamics of their markets. Data Clip values quality, agility and transparency in the services offered, and with this bet, it has been gaining trust and acquiring the preference of customers from all over the country.

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We are also in California

Our mission is to deliver first-hand news wherever the customer is, so we opened the Data Clip branch in California. With this new step, it will be possible to coordinate the international news search center in a much more dynamic way.

Media Analytics

MONITORING CENTER FOR RATING MEASURING.

Media Analytics is a Rating Measurement service that counts the pageview for each article. This solution was developed by Data Clip and is available on the client portal.



Access:


- Filter the information by targets, vehicles, groups and period of time.

- Alert system, according to parameters (rating, themes and vehicles).

- Rating of the news published in the main websites and portals.

- Total of time that the news was published.

- Customed reports with segmented categories

- Number of shares, comments and likes of news on monitored social networks.

- Lead news bringing accurate information to the customer.

In our customized reports, the user has access to several information about the segment and monitored categories that will provide a variety of information about the subjects of interest and their competitors.



The price, the relations of products and services offered, payment terms and promotions among others vehicles, the cost of the investment of each advertisement and the competition in the placement are highlighted.

Get the accurate airtime duration, the financial return of each action based on official media charts, and comparative analysis with competitors actions.



Whatsapp News

Stay up to date by getting the hot news right through WhatsApp 24 hours a day.

With the Whatsapp News service, you have access to newsletters in real time as soon as the news is published on the system, 24/7.

STRATEGIC ANALYSIS

ALL CONTENT MONITORED AND MEASURED WITH AGILITY

MONITORED CONTENT

All the content monitored and measured with agility and precision allows the making of complete analyzes in the smallest period of time available in the market.

PRECIOUS INFORMATION

The reviews bring in precious insight into how, where, and why companies, institutions, and personalities create their reputations with the public and media approaches.

MEASURED NEWS

The news is measured by ratings, after being classified by keywords, and the customer has the exact dimension of the impact caused by the news in your business.

Our Process

SEE BELOW THE STEP BY STEP OF OUR CREATIVE PROCESS:

ALERTS

The client can elaborate rules that determine the triggering of an alert. Be a news relation every hour, minute, important theme published or when news that interest the client reach high ratings.

ANALYSIS

Insights and reports are produced about the on going construction of the client's public image, in real time or at any time frame It allows the client to know what is happening around the topic, people and institutions that are of their interest.

IMAGE RATING

Production of reports with analysis based on all the aspects that had more contribution in the formation of the public image of companies, people and topics of interest retrieved from media content (TV, Radio, Print and Online).

Marketing Esportivo


SPORTS MARKETING

WE SPECIALIZE IN THE MONITORING AND ANALYSIS OF SPORTS CONTENT

Return of Sponsorship

We accurately measure the achievements of a sports sponsorship due to its brand registration, associated to incentive the sport, providing detailed information about the financial result achieved with the sponsorship, as well as information about the estimated public and the impacted public.

Image Rating

Clubs, associations, confederations, sporting events and all institutions linked with the sports environment or wishing to associate with it can count on a true analysis that evaluates information about the values added to the sponsor's institutional image and results.

Athletes Casting

Athletes are real companies and occupy important publishing space in the world media. Football, volleyball, tennis as well as a multiplicity of athletes from the most diverse specialties, are highlighted in the news and receive positive or negative press work daily. The result of this work allow us to know the aggregate values around each athlete, be financial or institutional.

Marketing Esportivo



POLITICAL MARKETING:

KNOW THE PUBLIC OPINION AND POSITIONING OF THE MAIN EDITORIAL LINES

Checking

We point and evaluate all the insertions in which the client is highlighted by the media, in all the details, from the ratings detected on each topic addressed.

Política

Political life as well as the financial market are driven by the press news: besides needing the press to communicate with its representatives. Politicians, governments, NGOs, associations, foundations and other entities and institutions that are part of the political scenario can count on specialized analysis of the Data Clip for the segment.

ELECTIONS

One of the most delicate and important moments of current politics is the electoral campaigning process. Your media follow-up, in every detail, is critical to the success of a campaign. Accurate information, absorbed and analyzed at the right time can define an election.

PUBLIC ADMINISTRATION

It has become indispensable in any government to have the greatest amount of information to use in management of decision-making. Politics and their governments are the ones that most occupy editorial spaces in the media, generating a huge volume of news. For the effective use of the information, the manager must know what the news of greater public interest.

MONITORING

FOLLOW RELEVANT NEWS FOR YOUR REAL-TIME SEGMENT.

CLIPPING

Set of news, organized by date, vehicle, themes, and other ways of classifying information that meet the conveniences of those who use it.

Checking

This is the best way to verify content placement. The Data Clip Checking service is already known as the most agile and accurate on the market. You are the first to know if the advertising space hired has been properly performed.

MONITORING BOOK

Selection of materials organized according to client's orientations, delivered via e-mails with the main highlights of published interests until the moment the newsletter is distributed.

On-line

Web news is one of the most chaotic to clip and organize, that 's why Data Clip has developed high technology to capture, rate and evaluate more than 15,000 websites a day, bringing all the information in real time.

Radio

The more traditional electronic media still presents important content in the forming of public opinion. That is why we capture the main media of the great cities and regions.

TV

Data Clip has the most complete and the widest TV monitoring system, aggregating real-time vehicle information, and meeting the demand for local content capture in any region of the country.

Contact

Where we are.

California
901 h street 208 - Sacramento, CA 95814, USA
+1 23 2345-6789
São Paulo
Av. Paulista n 726 17ºandar, Conjunto 1707 - Bela Vista, São Paulo, SP
11 3254-7603
Rio de Janeiro
Av. Nossa Sra. Copacabana 769, sala 302 - Copacabana - Rio de Janeiro, RJ
21 2287-7064 / 2267-3717
Parceiros